Having operated from a home office for 8 years, Moretalk was expanding and needed new offices and a new brand to reflect the changing services of the business.
Level developed a brand for MoreTalk that maintained the existing 'morepork' motif of the company, as well as capturing the critical approach of 'wait, listen, observe' practised with Speech Language Therapy.
New Brand with a Dual Purpose
Having operated from a home office for 8 years, Moretalk was expanding and needed new offices and a new brand to reflect the changing services of the business.
Level developed a brand for MoreTalk that maintained the existing 'morepork' motif of the company, as well as capturing the critical approach of 'wait, listen, observe' practised with Speech Language Therapy.
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One Brand, Two Identities
One key objective with the new brand was to reflect a new business arm for MoreTalk, with an emerging role as Courts Communications Assistant.
Level worked with Moretalk owner Michelle to develop a logo and brand style that would work across both specialist areas, and two distinct audiences of families needing support with speech language therapy, and a very different audience of lawyers and judges in the courtroom.
One Brand, Two Identities
One key objective with the new brand was to reflect a new business arm for MoreTalk, with an emerging role as Courts Communications Assistant.
Level worked with Moretalk owner Michelle to develop a logo and brand style that would work across both specialist areas, and two distinct audiences of families needing support with speech language therapy, and a very different audience of lawyers and judges in the courtroom.
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Business Cards and Stationery
To reflect the dual purpose of the MoreTalk brand, Level continued the dual themes through into the business cards and stationery, featuring the 'wait, listen, observe' symbols of speech language therapy, and the more formal brand for MoreTalk's court-related work.
This allows Michelle to ensure the business arms are kept separate, while remaining closely linked.
Business Cards and Stationery
To reflect the dual purpose of the MoreTalk brand, Level continued the dual themes through into the business cards and stationery, featuring the 'wait, listen, observe' symbols of speech language therapy, and the more formal brand for MoreTalk's court-related work.
This allows Michelle to ensure the business arms are kept separate, while remaining closely linked.
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Moretalk Linkedin
To reinforce the different audiences relevant to MoreTalk's two business arms, Level helped the company develop a social media strategy to suit.
MoreTalk's content-sharing related to the courts is now managed via LinkedIn and for a more family-friendly presence, Level is helping Michelle develop a facebook page to share news and information about her speech language services.
Moretalk Linkedin
To reinforce the different audiences relevant to MoreTalk's two business arms, Level helped the company develop a social media strategy to suit.
MoreTalk's content-sharing related to the courts is now managed via LinkedIn and for a more family-friendly presence, Level is helping Michelle develop a facebook page to share news and information about her speech language services.